U.S. President Donald Trump has announced plans to impose a 100% tariff on movies produced outside the United States, escalating his global trade disputes.
He stated that the measure aims to protect the American film industry, which he claims is “dying a very fast death” due to foreign incentives that lure productions overseas. Trump described these practices as a “National Security threat” and authorized the U.S. Trade Representative to begin the tariff process.
Since his return to the White House in January, Trump has introduced a wave of new tariffs, arguing they will revitalize American manufacturing and protect jobs. However, critics warn of global economic disruption and rising consumer prices.
Ahead of his inauguration, Trump appointed actors Jon Voight, Mel Gibson, and Sylvester Stallone as special envoys to promote Hollywood, calling it a “great but very troubled place.” He said they would help make the industry “BIGGER, BETTER, AND STRONGER THAN EVER BEFORE.”
U.S. Commerce Secretary Howard Lutnick responded to the tariff announcement, saying, “We’re on it.”
Despite challenges, the U.S. remains a major film production hub. Industry research firm ProdPro reported $14.54 billion in production spending last year—a 26% drop since 2022. Meanwhile, Australia, New Zealand, Canada, and the UK have seen increased spending.
Trump’s trade policies have already impacted Hollywood. In April, China announced a reduction in the number of American films allowed into the country, citing the U.S.’s “abuse” of tariffs and predicting a decline in Chinese audience interest in American films.
China has been hit hardest by Trump’s tariffs, with import taxes on some goods reaching up to 245% when combined with earlier levies. Beijing has responded with a 125% duty on U.S. goods. Other nations currently face a general 10% tariff until a review in July.
Speaking from Air Force One, Trump said talks with several countries are ongoing but confirmed he has no plans to meet Chinese President Xi Jinping this week. While hinting at possible trade deals, he gave no specific details but indicated he may lower tariffs on China in the future to facilitate business.
