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Head to the Apple website and there’s no sign of a party.

At their keynote event to launch new products last week, there was no mention of a celebration of 10 years since the Apple Watch was introduced.

But here we are, with the 10th-generation Apple Watch, known as Series 10 – and it’s something to celebrate.

Smartwatches existed before the Apple Watch, but as always, Apple just does it differently and, for the most part, better.

It’s hard to argue.

It wasn’t too long before Apple was claiming the title of the best-selling watch brand in the world – yes, watch brand, not smartwatch.

But this is Apple, a company that does not look backwards.

Other than to acknowledge the passing of their legendary founder Steve Jobs each year on October 5, Apple does not have a museum of their older products, they rarely show an older product next to a new one, they are all eyes focused forward, into the future.

For me, though, the new Apple Watch Series 10 is a celebration of a decade of the Apple Watch, and a sign of just how far we have come.

The original Apple Watch came in 38mm and 42mm sizes.

Today, the Series 10 comes in 42mm or 46mm sizes.

The screen took up 740 square millimetres of space on the larger model, today that’s 1220 sq mm.

Back then, you could get some heart rate notifications.

Today you can do an ECG, check your blood oxygen levels and the watch can call triple zero if it detects you have a fall or car crash.

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